11 Reasons to NOT to make an IMAX art film in your basement: #8: “IMAX is not Art”

The people who make art their business are mostly imposters.
Pablo Picasso

#8: “IMAX is not Art”

This is actually the reason I kept raising after the “It’s impossible” line. IMAX films cost a lot of money, so it’s not the place to make a film just for the “art” of it. But what exactly is an “art film”? Well, art is hard (perhaps impossible) to define in such away that anyone would agree.

And my own personal belief is that anyone who makes just about any film is coming from a creative place. Let’s face it the truth – most films lose money. In fact most films never even get far enough to have a chance to make money but are expensive lost causes.

When people say “art films” or “indie films” or any other term – what they frequently are really talking about is “personal”. “Art film” is really a bit pretentious. But it’s the term that gets tossed around with films that take a unique personal perspective.

Many films made for the giant-screen/IMAX venues are documentary style projects that often have more of committee or team based approach due to the cost of the films and how they are funded. When people fund a project, they often want a say in the result. But there are giant-screen/IMAX films with a strong singular vision behind them. And they are always the best ones.

One man writes a novel. One man writes a symphony. It is essential that one man make a film.
Stanley Kubrick


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